Packaging Design
Packaging Design for consumer products and projects
Davi
Packaging Design, Art Direction, Production for luxury grape based skin care line, part of the Mondavi Group.
*In collaboration with Lloyd&Co.
Brita
TASK: Packaging design explorations as a branding refresh initiative, to position Brita outside the fridge and into your lifestyle through design that conveys the environmental principles of filtered water.
RESULT: Modern, textural, graphic bottle sleeves, primary, and secondary packages for the different franchises. Contemporary design approaches that echo modern personal styles, rooted in nature, design, and graphic essentials.
Clorox2
TASK: To position Clorox2 a color booster, clearly differentiating it from a bleaching agent.
RESULT: Through bold and bright use of graphic designs and packaging explorations, a clear differentiation and unusual approach to the category were taken, such as including color in the name and loudly conveying a chromatic takeover.